Programs

BBA in Sports Management

BBA in Sports Management

The Bachelor of Business Administration (BBA) in Sports Management is a dynamic program designed to prepare students for a successful career in the rapidly expanding sports industry. Combining core business skills with specialized knowledge in sports management, this program equips students to manage sports organizations, events, marketing, and sponsorships. Through a blend of theoretical learning and practical experience, students gain a competitive edge, with opportunities for specialization through our collaboration with the Anju Bobby George Sports Foundation. This partnership ensures that students receive industry-specific insights and training from one of India’s leading names in athletics and sports management. Graduates will be well-prepared to tackle leadership roles within the sports sector.

Eligibility

  • One Should have completed their higher secondary education (10+2) or equivalent with a minimum aggregate score of 50%
  • Note: 5% relaxation is provided for SC/ST category for eligibility of admission
  • Age Limit: there is no age limit for applying to an BBA. However, candidates with education gap of over 3 years may be required to mandatorily take a bridge programme.
  • Work Experience: No specific requirement of relevant work experience in the field, and this this is optional.

Program Highlights

Industry-Relevant Curriculum

The BBA in Sports Management offers a comprehensive curriculum that blends business principles with the unique challenges of the sports industry. Students will gain insights into sports marketing, event management, sports law, finance, and leadership.

Global Career Opportunities

Graduates of this program are well-positioned for diverse career opportunities in sports management, including roles in sports marketing, event management, sponsorships, media, and athletics administration. The global nature of the sports industry means that students can explore careers both locally and internationally.

Hands-on Experience & Internships

Students will have opportunities for internships with sports organizations, clubs, and event management companies, offering valuable real-world exposure. This practical experience is essential for building a successful career in sports management.

Focus on Leadership & Entrepreneurship

The program emphasizes developing leadership skills and entrepreneurial thinking. Students are encouraged to innovate and think critically, which prepares them to lead and drive change in the sports industry.

Expert Faculty with Industry Experience

Our faculty members are industry experts with years of experience. providing students with up-to- date knowledge and mentorship. This connection to real-world expertise ensures students receive the best education.

Cutting-Edge Facilities and Networking

The program offers access to state-of-the-art facilities and an extensive alumni network within the sports industry. This allows students to build connections and gain insights from professionals in the field, enhancing their career prospects.

Program Fee

PROGRAMME YEAR'S FEE AMOUNT
BBA in Sports Management 1st Year ₹ 1,90,000
2nd Year ₹ 1,90,000
3rd Year ₹ 1,90,000

Registration Fee for All Courses – ₹25,000
(Inclusive of Non-Refundable Administrative Charge – ₹10,000 + Application Fee – ₹1,000)

Creation and running of ABG Sports League
@S-Vyasa University

Planning and Creation Stage

  • ABGSL planning and league creation – SAS faculty and ABGF expertise
  • Sports, teams and event planning – SAS faculty and ABGF expertise
  • Marketing planning – SAS faculty and ABGF expertise
  • Operations plan for ABGSL – SAS faculty and ABGF expertise
  • Financial planning for ABGSL – SAS faculty and ABGF expertise

Execution of ABG Sports League (BBASM batch 1 to start work on execution on all aspects)

  • Marketing for teams from Universities and Colleges
  • Sponsorship marketing
  • Facilities and Event operations
  • Team management and Sponsor management
  • Running of League Sports

FAQ's

BBA in Sports Management offers expanding career opportunities across sports leagues, fitness industries, event management firms, sports marketing agencies, and media organisations. With the rapid commercialisation of sports, there is an increasing demand for professionals skilled in management, operations, sponsorship, and athlete representation.

Yes, BBA in Sports Management is a strong career-orientated programme for students interested in both business and sports. It combines core management principles with specialised knowledge of the sports industry, making graduates industry-ready for diverse roles.

A BBA in sports management is one of the most relevant undergraduate degrees, as it integrates business administration with sports-specific applications. For advanced expertise, students can further pursue an MBA in Sports Management or related specialisations.

Graduates can explore roles such as Sports Manager, Event Coordinator, Sports Marketing Executive, Athlete Manager, Sponsorship Manager, and Operations Executive in sports organisations, leagues, academies, and fitness brands.

At S-VYASA Deemed to be University, the average salary package varies depending on individual skills, internships, and industry exposure. Students with strong practical experience and networking often secure competitive entry-level packages in the sports and allied industries.

To secure admission at S-VYASA Deemed to be University: Candidates must have completed 10+2 or equivalent from a recognised board Apply through the university’s official admission process Selection is based on academic performance and university admission criteria

CONTACT

Start your journey with SVYASA

Our admissions team is ready to guide you
through every step of the application process.

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+91 0266668980 admissions@svayasa.ac.in GCC S-VYASA